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Boston Pizza Foundation paper Heart personalizer

Client: Boston Pizza Foundation

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Every year The Boston Pizza Foundation runs a campaign for their paper hearts. The idea is someone in store donates $1 and gets to put a paper heart on the wall. Benson Ngo (art director) and I came up with the concept of a facebook application (client goal was social media) where people could customize their own hearts which could then be printed out, emailed, or shared on facebook. Users can uplaod a photo, change backgrounds, add text, change fonts, or graphics, and change the colours. It was a detialed application and rather ambitious for the timeline alloted but I pulled it off with time to spare.