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Bell Page Takeover - Cottage

Client: Bell Canada

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This Page takeover that ran on the weather network was based on the idea of the watercraft revealing the page underneath. A double bigbox unit then plays the rest of the animation when the skidoo lands over the box. This kept the animation fast so no one would get annoyed. Instead the bell elements, revealed the page.
The water effects trailing behind the skidoo simply help to liven up the banner.